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Boss Media Ventures Into Italian Poker Market

The European iGaming Congress and Expo recently held in Barcelona brought a couple of surprises. Powerhouse Boss Media, an online poker networks industry leader, announced their newest venture - an Italian online poker network. In conjunction with St Minver and the newly acquired GTECH, they will exclusively offer a brand new online poker room for players in Italy.

The Italian gaming authority AAMS, recently allowed the presence of online poker in its country. They feel that online gaming in Italy will be a significant contributor to their economy and has implanted a licensing system that is proving successful. The gaming regulator’s main focus at the moment is to make sure players are fully protected with the development of their online gaming sector.

In hopes that other European countries legislation will soon follow suit, Boss Media would eventually like to conjoin with their other poker networks in Europe. The end goal with the newest venture is the possibility of their International Poker Network (IPN) to be hosted outside of Italy. This latest online poker room addition makes number three for the Boss Media family which provides services for nationally-licensed European operators in Sweden and Austria. In utilizing the breadth of GTECH’s resources along with the launch of the Italian poker room, Boss Media feels it will be a promising advantage for the further development of their poker platform.

Boss Media along with St. Minver and the Finsoft Group (operating under New Media Sports & Betting - NMSB) have also launched a new skill gaming platform, Skilljuice.com. According to NMSB Chief Innovator, Gary Shaw, “There are a number of skill game offerings in the market, but we wanted to create the largest scalable back office and game engine where over a million players could play concurrently in a heads up tournament format”. Shaw has the hopeful expectation that their group’s current and future customers will embrace the same concept. He summed it up by stating, “Together our distribution would be truly global.”

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